Job Description
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We have an exciting opportunity for a Marketing Manager role in an online gaming company based in London. The company is looking for an experienced individual having digital abilities such as social media strategy, website SEO, and email marketing to fill this role. The Digital Marketing Manager will be responsible for collaborating with product lines in order to build the brand image.
Job Requirements:
- Minimum 5 years of expertise in digital marketing (EDM, SEO, GA analysis and community management).
- Familiarity with operational experience of different digital marketing initiatives such as community, official website, live broadcast, cross-industry integration, and so on.
- Familiarity with the project management process, progress control, performance monitoring, and data analysis is required.
- Practical expertise in Growth Marketing, as well as the ability to conduct independent research and development (or optimization) of marketing channels.
- Possess a thorough brand work idea, the capacity to organise autonomous projects, and a good design style.
- Copywriting skills in the English community are essential.
- Japanese and English skills.
- It is preferable to have basic programming language knowledge.
- Skills in critical thinking, logical organisation, systematic reasoning, and insight analysis.
- A bachelor's degree or above is required, as is a great learning capacity.
- Coordination and communication skills are essential.
- Enthusiastic about games, design, and the Internet, with a strong desire to learn and an insatiable curiosity.
- Responsible, good at cooperation, fast to adapt to changes, and driven to constantly modify and learn.
Responsibilities
Job Responsibilities:
- In charge of developing and implementing a digital marketing strategy for the company's games in international markets.
- Create a game marketing plan to attract and keep players in a competitive market.
- Implement focused marketing strategies to increase player engagement and commercial outcomes.
- Create excitement for your game's release in order to enhance user acquisition.
- Drive the company's media strategy and execute public relations efforts to increase brand recognition.
- Finding the proper influencers to work with on video game marketing.
Referrals
If you know anyone who may be suitable for the above role, feel free to get in contact with the Mandarin Recruitment team. We will ensure a healthy referral bonus.
About Us
Mandarin Recruitment is a service that helps UK and China businesses & organisations find and source high-quality Mandarin-speaking professionals. We have unparalleled and exclusive channels to the Chinese speaking market, allowing us to be the leading organisation for specialist Mandarin recruitment.
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